E-commerce, a solution for entrepreneurs after the health crisis
2020 and 2021 have been difficult years for traders, craftsmen and entrepreneurs. Between confinement and sanitation, keeping your business alive has been a real challenge. To cope with the situation, we had to adapt: e-commerce proved to be a life-saving solution for many of them.
† Between 2019 and 2020, e-commerce revenue increased by 32%. This development will be confirmed in 2021 as consumers have adopted new purchasing habits. The potential is huge “, analyzes Vito Morana, project manager for Montuteur.fr.
This is confirmed by the latest ecommerce report from Fevad:
- online sales increased by 17.8% in one year,
- a total of 18,000 additional e-commerce websites have been put online,
- the average online shopping cart is € 58.
After this difficult period, opening an online store seems like a way to sustain and develop your business. † It is a cheap solution, easy to set up and offers many possibilities » continues the project manager.
Shopify, an ecommerce platform open to everyone
In this context, Montuteur.fr supports merchants and helps them open their online store with Shopify. Vito Morana explains why the distance learning organization made this choice: ” Today, there are many solutions for opening an ecommerce site. We’ve selected the one that we think has the greatest number of qualities: Shopify. Unlike other platforms, Shopify is not specifically aimed at IT professionals. It is designed to be accessible to everyone. Thus, at the end of our online e-commerce training, the intern will be able to perform all the actions necessary for the management of his store, without the skills of a web developer. †
Create your online store with your coach
The program consists of 38 hours of lessons, available on an e-learning platform, and 11 weekly interviews of 30 minutes each with an appointed tutor. † The student can consult the courses independently. He benefits from application exercises and has access to interfaces to simulate the operation of the tool. It also has a direct practical application as we open a shop for it at the start of the courses. explains Bernard Sebban, director of Montuteur.fr.
The training organization has validated a partner space with Shopify to create a store for each student, free of charge and for the duration of their tutoring. † intern will therefore have created his online store thanks to the courses and support of his tutor, and in accordance with Shopify’s best practices. If he wants to sue, put it online and do business with it, he starts paying for the Shopify plan ($29/month)† †
At the end of the training, the student will know:
- build and open a functional and secure e-commerce site,
- manage the catalog of his shop,
- sell and ship goods all over the world,
- increase its online presence tenfold thanks to marketplaces.
Shopify Ecommerce Training: Create Your Online Store
Training certified by Shopify
The training organization’s curriculum was developed in collaboration with Shopify. † We obtained the Shopify Education Partners label issued by the platform. This means that the content offered is in line with what is expected in terms of knowledge and skills to fully utilize the possibilities of Shopify, but also with the publisher’s best practices. Today, Montuteur.fr is the only training organization of this size to have achieved this label,” underlines Olivier Vanandruel, IS and digital director of the organization.
Personalized support to create your online store
Each Montuteur.fr trainee is supervised by an appointed tutor. † We partner with professionals who are committed to supporting an assigned person. They are both experts in the studied field, in the trade, as well as coaches », specifies Olivier Vanandruel. † Appointments are weekly. They are done on the initiative of the tutor, subject to the availability of the intern. They accentuate the training and are essential. This is an opportunity to take stock of what the intern has done. Together they will tackle things that have not been understood, whether it be the content of the course or using the Shopify platform. The tutor can move his student forward and give him advice depending on the sales targets set upstream. It is truly individualized and guided tutoring† †
Montuteur.fr is a distance learning organization that has been around for 32 years. It offers solutions to support and advance employees in 9 areas: languages, office automation, Shopify, SAP & accounting, social media communication, image processing, WordPress, management and personal development.